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SKY TV TO REMOVE HD FEE, MAKE HD AVAILABLE TO ALL CUSTOMERS

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SKY TV TO REMOVE HD FEE, MAKE HD AVAILABLE TO ALL CUSTOMERS

SKY TV is dropping the fee that customers have previously had to pay to access SKY’s entertainment, sport and movies in High Definition (HD). 

The change will come into effect on 1 April, with customers who pay the $9.99 per month charge seeing a decrease in their subscription price. The move also enables all of SKY’s customers to access the HD content in their subscription at no extra cost. It is part of pricing changes announced at SKY’s Interim Results. 

SKY TV CEO John Fellet says “We believe complementary HD will be a welcomed added value service for our customers. It will sit nicely alongside our other added value services including SKY GO, SKY On Demand, the SKY Perks App, EPG App and SKY Sport Highlights App.” 

HD offers viewers a far superior viewing experience that’s much more vivid than Standard Definition. 

“It comes at a great time – before the latest season of Game of Thrones and top sport like golf, cricket, league, netball and rugby.” 

“SKY currently has more than 20 channels that offer content in HD, and over the next few months we’ll be making more of our channels HD for our customers to enjoy.”